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Susi Smither FGA, GIA JDT

Susi Smither FGA, GIA JDT

Bringing the aesthetics to ethics with the award-winning UK jewellery brand The Rock Hound

Founder, Designer & Goldsmith
The Rock Hound

Categories covered by Susi

Sessions covered by this presenter

12

Responsible Design Panel

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About this Presenter

With over twelve years experience in the jewellery trade Susi has honed her skills over the years starting with a short course in jewellery making at Central Saint Martins through to becoming a Fellow of the Gemmological Association and studying jewellery design at The Gemmological Association of America. After working at Holts in Hatton Garden as Stock Controller for three years, Susi felt all the building blocks were in place and in 2015 she launched her jewellery brand - The Rock Hound.

After completing her gemmological training the passion for gemstones and crystals was ignited. In order to delve deeper Susi embarked on two life-changing field trips to Sri Lanka and Tanzania with the Scottish Gemmological Association to gain a deeper understanding of sourcing gems. Having always been a conscious consumer it wasn’t until scrabbling around in a pile of tailings in Sri Lanka and spending days in the Umba Valley in Tanzania with a team of miners that Susi fully grasped the disparity between mine and market and the dark secrets of our industry. “Our lives and livelihoods, whilst worlds apart, are inextricably linked with the miners through gold and gemstones – and I for one, want that link to be a positive one. So when it came to creating a jewellery brand having this duty of care was at the very heart of all my decisions.”

The Rock Hound are The Gemmologist Jewellers known for taking responsibly-sourced, raw materials to create bold, design-led pieces and are proud Fairtrade licensees. Since launching the brand Susi has received multiple industry accolades in the US and UK: New Designer of the Year 2017 at the UK Jewellery Awards; International Jewellery London 2017, Editors’ Choice Award for Technical Trailblazer; Top Three among the Rising Stars in the Design Center at JCK Las Vegas 2018 and shortlisted for Professional Jeweller’s Ethical Collection of the Year in 2017 and 2019.

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